PROEstate Events and the training center Academy of Real Estate, supported by the Russian Guild of Property Managers and Developers, are inviting you to the practical conference
«New formats of properties: trends for start-ups and big business»

Date: April 24, 2019
Time: 11:00 – 16:00
Venue: Coworking GrowUp
Address: St. Petersburg, Bolshoy Sampsonievskiy prospect, 61, building 2A

Audience: investors, owners of residential and commercial properties, developers, consultants/brokers, FM companies’ professionals, financial experts, lawyers, market researchers, designers, furniture suppliers, IT and digital professionals, representatives of related businesses and manufacturing companies interested in business development.

Coworking spaces – the working solution to support the concept of efficient shared working environment. The growing population of coworking spaces is a new trend in the market featuring real estate as a service and tenants as customers. The interaction between tenants and property owners is becoming greater than ever important: ‘The share of coworking, small companies, business incubators are growing. Requirements to flexibility of space, ability to divide it are becoming increasingly important.’ According to web portal Statista, the number of coworking facilities has risen from just 3 locations in 2005 and has reached 18,900 by the year 2018.

On the conference you will:

  • learn special features of the new generation projects &
  • get practical knowledge for business development.


11:30 – 13:30 Analytical session

  • Housing for rent: up-to-date solutions for users-on-the-go
  • Modern formats and concepts of rental housing: project typology. Advantages and disadvantages VS classical model.
  • Brief statistics and development prospects for alternative rental formats in St. Petersburg. The most progressive trends today.
  • New formats of rental housing as an investment: capital capacity, return on investment, payback period, financing mechanisms, possible risks
  • Is it possible to make money on such projects? What can medium and small investors expect?
  • New generation projects specifics and FM management:
    – Apartments
    – Colivings
    – Rental apartment houses
    – Hostels
    – Condo-hotels
    – Capsule hotels
    – Hybrid hotels
    – Low cost hotels

Konstantin Storozhev, CEO, LLC “Valo service”

Ekaterina Lisovskaya, CEO, hotel operator “PLG”
Maria Onuchina, Managing Director, PM Asset Becar Management
Ruslan Larochkin, Founder and CEO of the first vegetarian art coliving in Russia “TRIGLINKI”
Svetlana Moskovchenko, Head of research department, “Knight Frank St Petersburg”
Anton Agapov, Head of commercial service of the apart-hotels chain YE’S

Konstantin Storozhev
Valo service

Ekaterina Lisovskaya

Maria Onuchina
PM Becar Asset Management


Ruslan Larochkin

Svetlana Moskovchenko
Knight Frank

Anton Agapov

13:30 – 14:00 Business lunch

14:00 – 16:00 Expert session

  • New generation offices: agile spaces for successful business
  • Why serviced offices and coworkings are so popular today? How the trend will develop?
  • Coworking guide in St. Petersburg: a brief market analysis
  • Agile office as a business project: key economic indicators. Factors and impacts that should be considered in the financial model
  • What are the components of coworking’s income? Monetization and revenue stabilization mechanisms. How to calculate the rent rate? What products and services can generate additional profit?
  • Concepts, design and thematic clusters – are they worth focusing on?
  • Who is your audience? – segmentation features, work specifics with target groups, tools for residents attracting
  • The basic principles to deliver “ready workplace” with relevant infrastructure
  • What services does coworking resident need? What should be included into the standard package and what are the options?
  • FM and operating costs optimization. What costs should operator consider to keep financial balance?

Tatyana Sharaeva, President of the National Association of serviced offices and coworking operators

Maria Yudaeva, Development Director, family coworking “Gnome House”
Vladimir Dorofeev, Executive Director and managing partner of the chain of coworkings “Praktik”
Konstantin Korolev, Head of the chain of coworkings “GrowUp”
Nikolay Antonov, CEO, “MTL Real estate management”
Mark Kalinin, Project curator and co-founder of coworking “KB Futurist”

Tatyana Sharaeva
National Association of serviced offices and coworking operators

Maria Yudaeva
Gnome House

Vladimir Dorofeev


Konstantin Korolev

Nikolay Antonov
MTL Real estate management

Mark Kalinin
KB Futurist


Natalia Romanenko
+7 (812) 640-60-70

Partnership relations:
Dmitry Shapovalov
+7 (495) 651-61-05, ext. 301

Media support:
Kristina Mirzalieva
+7 (495) 651-61-05, ext. 305

Speakers in the business program:
Olga Goltsova
+7 (495) 651-61-05, ext. 304

PROEstate Events and the training center Academy of Real Estate, supported by the Russian Guild of Property Managers and Developers, are inviting you to property tour:
«Coworkings in the northern capital»


10:00 – 10:30 Meeting with participants, registration

10:30 – 11:30 Visit to coworking «Praktik. Bertgold Center»
Address: St. Petersburg, Grazhdanskaya street 13-15

More pictures


Coworking «Praktik» in the Bertgold Center is designed according to the latest technological ideas of the market. Some technologies were developed and launched in cooperation with partners (Trinity Group) for the first time in the coworking business – a system for emotions measuring of our residents.

11:30 – 12:00 Coffee break

13:00 – 14:00 Visit to the Coworking BENUA_PAGE
Address: St. Petersburg, Tikhoretsky prospect, d. 17

More pictures

BENUA_PAGE – a modern agile space for comfortable work – will open its doors for residents in April 2019.
BENUA_PAGE – 300 m2 and 3 floors of agile working space for 70 residents, includes:
-not fixed working places in open-space
-fixed working places with locker for personal belongings
-individual offices behind a glass wall
-podium for lectures and events
-technically equipped meeting room for video conferences and skype meetings
-lounge with library, fireplace and comfortable chairs.
Future residents of BENUA_PAGE are creative and business-like people: from entrepreneurs, freelancers and startupers to artists and employees of small companies and large corporations.

14:00 – 14:30 Coffee break

15:00 – 16:00 Visit to Coworking GrowUp:
Address:  St. Petersburg, Bolshoy Sampsonievskiy prospect, 61, building 2A

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GrowUp is the first Federal chain of coworkings with accelerator features and united community in Moscow, St. Petersburg and Kazan. In GrowUp you find:
-individual workplaces
-offices for team work
-meeting rooms of different types
-necessary equipment for document flow and presentations
-conference room with diverse event program for residents.
GrowUp – is not a line of tables with wi-fi and a coffee machine. Our coworking — is the “right place” at the “right time”. This is an ecosystem of like-minded people with high concentration of potential partners, investors and customers per square meter.

16:00 – 16:30 Coffee break

17:00 – 18:00 Visit to OKHTA Lab
Address: Saint Petersburg, Brantovskaja dor., 3

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«OKHTA LAB» is the first Russian educational and cultural space in the shopping center («Okhta Mall», Saint-Petersburg).
OKHTA LAB was established in August 2016 by the FM company of the shopping center “OKHTA MALL” and opened its doors for customers together with the Shopping center.
On the area of about 1000 m2 the project hosts a branch of the Mayakovsky Central public library, Coworking, exhibition area, coffee shop, meeting rooms and a multifunctional lecture hall for 250 people.
OHTA LAB is a fundamentally new experience, that shopping center «Ohta Mall» offers to its visitors, creating a new center of leasure and social activities for all residents of St. Petersburg.
Coworking OKHTA LAB offers a cozy corner for work and functional meeting rooms.


The history of the event:


Natalia Romanenko
8 (812) 640-60-70

Media support:
Kristina Mirzalieva
8 (495) 651-61-05, ext. 305

Date: May 23 – 26, 2019
Venue: Moscow, to be announced


Alexander Ivanov, Managing partner GRANT THORNTON CORPORATE FINANCE.
Member of the CCIM Institute (USA); Member of Royal Institution of Chartered Surveyors, RICS (United Kingdom); Co-Chairman of the expert council of non-profit organization «NKSO»; Master of assessment of non-profit partnership «Russian Society of Appraisers»; recognized European Appraiser, TEGOVA; CPM (IREM).
Alexander graduated with honors from the Physics Faculty of Moscow State University in 1994.
In 1995 he headed the company “THE RUSSIAN ESTIMATION”. For 15 years his company has become one of the leading appraisal companies in Russia, taking the top positions in all Russian ratings of appraisers since 1999.
In 1998 he was qualified as CPM (IREM). Since 1999 he has been an IREM instructor in Russia.
Alexander has extensive experience in consulting on the Russian real estate market. Under his leadership several dozen projects on investment planning, valuation, analysis of efficiency as well as development of concepts and financial models for individual properties, large scale properties and land plots were carried out.

Program for the CPM II course 2019

Day 1 – 2 Property Maintenance and Risk Management (MNT402)

Develop a first-rate property maintenance program and manage various types of risks by learning the specifics of planning, implementing and monitoring property maintenance operations.


  • Property risk analysis
  • Maintenance programs
  • Maintenance projects
  • Conservation


  • Create and oversee top-of-the-line maintenance operations and anticipate potential risk
  • Exceed client expectations with property maintenance processes that deliver heightened property performance
  • Reduce capital expenses through maintenance programs that preserve real estate assets

Day 3 – 4 Investment Real Estate Financial Tools (FIN402)

This course addresses the core issues that impact fiscal planning, giving you the ability to calculate important financial components and take control of your property’s financial outlook.


  • Financial knowledge in property management
  • Budgeting and reports
  • Cash flow analysis
  • Capitalization and valuation
  • Financing
  • Loan analysis


  • Gain the fiduciary trust needed to work effectively with owners and investors
  • Maximize the financial potential of the properties you manage
  • Establish yourself as a strategic partner to your clients


Nikita Kisel
8 (495) 651-61-05, ext. 303

Date: 29 May – 02 June 2019
Venue: Moscow, to be announced

Course instructor

Joseph Larkin, CCIM, MCR, SIOR, is President at First Realty, Inc. in Denver.

During his 40 years in commercial real estate, Larkin has specialized in appraisal, development, industrial, leasing, multifamily, and office.

Larkin has been a CCIM Institute instructor since 1997 and has also taught as an adjunct professor at University of Denver and New York University. He was recognized as CI 103 Instructor of the Year on three separate occasions by Institute faculty. He was also recognized as the Business of the Year from the Chamber of Commerce 2006.

Larkin received his Master of Science in Real Estate from the University of Denver. He is also a General Certified Appraiser and real estate broker licensed in multiple states, is an active member of SIOR and holds ASC, CIPS, and MCR designations.

CI 104 encompasses the entire life cycle of an investment, from refinancing to capital improvements to disposition. Within each case study, you will encounter a key investor decision: Should a non-taxable investor acquire an investment with or without debt financing? What if the investor is taxable? During the holding period of an investment, should an investor make a discretionary capital expenditure or not? How does an investor evaluate disposition alternatives?

CI 104 uses advanced analyses to build on the core CCIM concepts. Sensitivity analysis allows you to pinpoint exactly how slight changes in market fundamentals affect investment goals. Risk analysis uses past performance to anticipate how an investment is exposed to external and internal threats. Learn how to mitigate those threats through smart planning and negotiations.

After completing this course, you will be able to:

  • apply key investor decision-making analyses to optimize investment returns;
  • more effectively forecast investment performance by quantifying real estate risk; and
  • leverage CCIM analytical tools to improve decision making.

Table of Contents

Module 1: Introduction to Investment Decision Making
Module 2: Ownership Entities
Module 3: Taxation
Module 4: Financing Real Estate Investments
Module 5: Real Estate Risk Analysis
Module 6: Investment Valuation and Performance
Module 7: Asset Management
Module 8: Hold and Dispose Alternatives

Case Study 1: A Review of the Complete Cash Flow Model
Case Study 2: Acquisition Analysis for a Nontaxable Investor
Case Study 3: Acquisition Analysis for a Taxable Investor
Case Study 4: Discretionary Capital Expenditure
Case Study 5: Hold versus Dispose Analysis
Appendix: Building the Foundation for Persuasive Presentations

Nikita Kisel
8 (495) 651-61-05, (ext. 103)


PROEstate Events and the Academy of Real Estate, supported by the Russian Guild of Property Managers and Developers, in partnership with GREET Vienna are inviting you to
business tour «Historical Vienna: Smart flight to the Future»


5 June, Wednesday

11:30 – 13:00 Flights to Vienna.

Recommended flight Aeroflot Moscow SVO 9.05 – Vienna VIE 11.00

Option: sightseeing tour in the city center

13:30 – 14:30 Program starting. Meeting at the lobby in the hotel Arte Wien Stadthalle: group meetup and meeting with partners in Austria

15:00 – 18:30 New residential area near Vienna Central Station Sonnwendviertel with Helmut-Zilk-Park

Residential and office property, hotels, shops, services and catering operations.

Erste Campus The new headquarters of Erste Group Bank AG.

Office concept for new corporate culture – implementation of shared working places.

KABELWERK – A modern housing project with various housing units and forms, constructed on a former industrial area in the 12th district of Vienna.


A south-facing hillside with a stunning view, attractive housing, shops, bars, restaurants, offices, cultural institutions, surrounded by green and recreational spaces – this is what it is like to live in “Kabelwerk”

18:00 Return to the hotel 

6 June, Thursday

09:00 Departure from hotel Arte Wien Stadthalle

10:00 – 11:00 Seestadt Aspern

One of Europe’s largest multi-phase urban development projects, designed to accommodate the whole spectrum of life. City-within-a-city concept combines forward-looking ideas and offers high quality of life and economic drivers.

11:30 – 12:30 The Technology Centre SEESTADT

Austria’s first commercially used plus-energy building with modern infrastructure for future-oriented companies and research projects.

13:00 – 14:00 THE TIMBER HIGH-RISE

A very special hotspot in Aspern Seestadt. Not only a new business location, but the timber high-rise also is a clear statement for innovation, sustainability and modern work-life-balance.
From co-working spaces with all-round services and large-capacity business units to a hotel, restaurants and apartments as well as fitness, beauty and wellness areas – all those areas find a common thread in the pure timber experience of HoHo Vienna.

14:00 – 15:00 Lunch

15:30 – 16:30 The HAMERLING Luxury penthouses in historical center


17:00 – 18:00 weXelerate The largest in CEE innovation hub and start-up center

18:30 Arrival to hotel  Arte Wien Stadthalle

7 June, Friday

08:00 Check-out from hotel   Arte Wien Stadthalle

09:00 – 11:00 Campus of the Vienna University of Economics and Business Administration

In addition to traditional academic infrastructure facilities the campus also offers a number of facilities that are open to the public: restaurants, cafes, a bakery, a supermarket, bookstores, a childcare center, and an athletic center. Especially during the summer and semester breaks, many spaces on campus are available for rent as event venues.



* The program is under development. Changes are possible.

16:00 Transfer to airport. Departure to Russia.

Recommended flight Aeroflot Vienna VIE 19:40 – Moscow SVO 23:25


About program:
Nikita Kisel
8 (495) 651-61-05, ext. 303

Polina Ragulina
8 (812) 640-60-70

Victoria Ischenko
8 (495) 651-61-05, ext. 307