Marketing in real estate

 

Academy of Real Estate (ARE) and PROESTATE Events
supported by the Russian Guild of Property Managers and Developers invite to participate in the annual capacity building conference Marketing in real estate. 

Date and time: April 20, 2017 г. (10:00 – 17:30)
Venue: Hotel Ambassador 4*, 5-7, Rimskogo-Korsakova pr., St. Petersburg 
Organized by:  Academy of Real Estate (ARE) and PROESTATE Events, supported by the Russian Guild of Property Managers and Developers

Program*

10.00 – 13.00 Expert discussion and сase-study

  • Management of marketing. New strategies in the era of Media Over-saturation
  • Product marketing. Development and launching of new product in real estate.
  • Rebranding of a development company. Cases.
  • Ways to increase conversion rate in sales
  • Call tracking. How to calculate fake phone calls and web traffic?
  • Ways to monetize social media in 2017 for developers

 

13.00- 14.00 Coffee break

14.00 -17.30 Practical seminar and master classes (parallel sessions)

  1. Estimating efficiency of marketing expenses (offline and online) for a construction company
  2. Ways of data visualization (marketing analysts)
  3. Customer profile. How to increase competitiveness on real estate market?
  4. New opportunities of advertising in social networks. Promotion of residential property.

 

* The program is subject to updates

Contacts:
Registration:
Anna Rytova
+7 (812) 640-60-70
salespb@proestate.ru

Partnership:
Ekaterina Popova
+7 (812) 640-60-70
pr@proestate.ru

Speakers:
Elizaveta Shevchenko
+7 (812) 640-60-70
conference@proestate.ru