Practical conference «SMART-Management of commercial real estate: laboratory for intelligent solutions»

Dear colleagues!
Academy of Real Estate (ARE), PROESTATE Events and the Russian Guild of Property Managers and Developers are inviting you to the practical conference
«SMART-Management of commercial real estate: laboratory for intelligent solutions»

Date: June 11, 2019
Time: 11:00 – 16:00
Venue: Conference hall in the business center PONOMAREV•CENTER, 3th floor
Address: St. Petersburg, Malaya Morskaya str., 18

Audience: owners, developers of commercial real estate (office, retail, warehouse, hotel), FM companies’ managers, development directors, project managers, facilities managers, consultants/brokers, marketing experts, service providers for the commercial real estate sector

Smart technologies for facility management are must have tool in modern commercial real estate management. But in reality, technical know-how solutions are still not so often in Russia and used mainly only in new generation property. Why? Does it depend only on money? In the other hand experts insist, that modern solutions optimize costs and human resources. Why integration is still so complicated? What are the ROI and budget savings? What is the trend and should we chase trends? You can find answers to these questions and get professional recommendations for effective management from the leading market players at the practical conference “SMART – Management of commercial real estate”.


11:00 – 11:30 Registration

11:30 – 14:00 Panel discussion «Perspective management with «smart» approach»

  • Integrated management of commercial real estate: what do Russian FM companies need today “to achieve” the international standards?
  • What are the most typical problems? Main principals for intellectual management.
  • May status of sustainable project be delivered at the Facility Management stage?
  • FM-trends: how often do they change and should we chase them? What know-how are most favorite?
  • Launching the innovative solutions in the under operation building – what should we start from?
  • What automatization and bookkeeping systems make easier job with tenants to FM companies? What are the advantages for owners and how long is the pay-back period?
  • Automatization of PM/FM services: how to estimate project costs?
  • Can facility be low-cost or even bring revenue? Under what conditions is it possible?
  • Some special features of multi-use complex management. How to organize all services and make them efficient considering all target groups?
  • How to manage commercial property with several owners? Is it possible to get to agreement with everyone and how to manage possible conflicts?

Natalia Afanasova, Commercial Director Sawatzky Property Management

Denis Ivanov, Managing partner ODIN
Jana Murtola, Development Director FM “Prima Management”
Elena Enina, Head of asset management GK TRINFIKO
Maria Kosygina, Facility manager Shopping mall “PIK” and “Admiral” in the FM Department Colliers International
Aleksandr Kangur, Operations manager Shopping center “Pearl Plaza” SRV
Nikolai Antonov, CEO MTL. Property management
Valdemar Weiss, Head of the Russian branch Munitor Gruppe

Natalia Afanasova
Sawatzky Property Management

Denis Ivanov

Jana Murtola
FM Company “Prima Management”


Elena Enina

Maria Kosygina
Colliers International

Alexander Kangur




Nikolai Antonov
MTL. Property management

Waldemar Weiss
Munitor Gruppe


14:00 – 14:30 Coffee break

14:30 – 16:00 Training


How it was before:


Valeria Popova
8 (495) 651-61-05, ext. 311

Partnership relations:
Natalia Romanenko
8 (812) 640-60-70, ext. 130

Information support and media accreditation:
Valeria Levina
8 (495) 651-61-05, ext. 308

Speakers in the business program:
Julia Matyukhina
8(495) 651-61-05, ext. 302