Educational program CPM: 1 block program

 Educational program

Venue: Crowne Plaza St. Petersburg – Ligovsky 4*
Address: 61, Ligovskiy pr., St. Petersburg
Date: May 21-24, 2015

  Instructor: Marat Manasyan, CCIM, CPM, MRICS.Marat is an IREM accredited instructor and professional broker of commercial real estate.  Total volume of concluded by Marat deals is over $260.000.000.  He has 15 years of work experience and 13 years of teaching practice. Marat is the author and co-author of many educational programs and articles. He is also a Member of the Board in IREM Russian chapter.


 21.05 – 22.05.2015

MKL406 – Marketing and Leasing: Office Buildings

– Office markets. Office building characteristics, economics of office buildings, impact of leasing on value, method of space measurement
– Market assessment. Regional and neighborhood analysis, impact of various economic factors (e.g., occupancy, vacancy, and availability rates, supply and demand, absorption, and so forth), comparison grids for establishing average market rent
– Marketing and leasing strategies. Working with brokers, office building marketing tactics, tenant mix and placement, prospect qualification, office building lease provisions, lease negotiation and analysis
– Tenant retention. Implementing retention strategies, resolving tenant complaints, lease expiration and buyouts

23.05 – 24.05.2015 

HRS402 – Leadership and Human Resource Essentials

– Leadership skills: Leading vs. managing , emotional intelligence, coaching, organizational changes
– Legal issues and human resource management: Human resource management, employee rights legislation, occupational safety and health
– Policies and recordkeeping: Policies, procedures, rules, records management
– Human resource development: Overview, adult learning, training methods, career development
– Organizational culture and staff relations: Organizational culture, gauging and influencing work attitudes, turnover
– Planning and analysis : Human resource planning, job analysis, job descriptions
– Recruiting and selection: Employee diversity, employee recruitment, employee selection, alternative staffing
– Performance management and evaluation: Performance management and evaluation, compensation and benefits, disciplinary action, recognition and rewards

Contact person: 

Anna Rytova
+7 (812) 640-60-70
+7 (495) 668-09-37