Practical conference «New formats of properties: Coworking & Co»

PROEstate Events and Academy of Real Estate, supported by the Russian Guild of Property Managers and Developers, invite to practical conference «New formats of properties: Coworking & Co»

Date: March 20, 2018.
Time: 11:00–16:00
Address: Moscow, Okhotny ryad street 2, 9. front door, 5. floor, conference hall.


11:00 – 11:30 Registration of participants

11:30 – 13:30 Part I. Analytical session «Coworking boom as a signal of market transformation»

  • Trend lines in development of property formats
  • Key figures of coworking market in Moscow and future directions
  • Why coworking spaces are interesting to investors and what are the advantages against the related property formats?
  • Attractive features of the Moscow market to the international corporations
  • Coworking centers and office services for different types of corporations
  • Coworking categories in Russia and abroad. Is there any danger to mix the formats?
  • Some suggestions for alternative office spaces
  • Government support in popularization of new formats. Moscow and Moscow region experience.
  • Opportunities for coworking development in regions.

13:30 – 14:00 Business lunch

14:00 – 16:00 Part II. Practical session «Coworking – is a successful investment»

  • What Moscow districts are the most promising for alternative office formats?
  • Target audience for coworking
  • Coworking business model features: sales revenue stabilization. Advantage of network  business model.
  • Additional services for residents to keep business sustainable
  • Design secrets for coworking spaces: «Instagram-style» design, «agile» design, office-transformers
  • Coworking spaces in shopping malls. Specific features and self-presentation
  • Coworking integration to developer’s projects. Is it possible to create new successful spaces in a new residential area?
  • Coworking-center promotion
  • IT-systems and Apps for coworking

16:00 – 17:30    Sight tour in business space «Meeting Point Red Square»

Ekaterina Uskova
8 (495) 651-61-05, ext. 307

Partnership relations:
Dmitry Shapovalov
8 (495) 651-61-05, ext. 301

Information support and media accreditation:
Kristina Mirzalieva
8 (495) 651-61-05, ext. 305

Speakers’ participation to the business program:
Olga Goltsova
8 (495) 651-61-05, ext. 304