Capacity building conference: Management of business centers

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Academy of Real Estate invites to participate in the
Capacity building conference: Management of business centers.

Date and time: October 29, 2015 at 10:00 – 18:00
Venue: BC the Northern Tower, 10, Testovskaya str., Moscow
The capacity building conference is for commercial property owners, heads of management companies, development directors, lawyers, heads of insurance companies

PROGRAM

10.00 – 10.30 Registration
10.30 – 12.00 Part 1. Expert panel
Anti crisis measures for office property owners. Tenant attraction and retention on highly competitive market.

  • Investment value of the project. Liquidity retention and decreasing rent rates. Ruble or dollar denominated contracts.
  • Tenant search and retention. Balance of interests: tenants and business center owner.
  • Contract terms: legal and financial aspects to be taken into account
  • All-inclusive: high quality services for business center tenants.

12.00 – 12.30 Coffee break
12.30 – 14.00 Part 2. Workshop
Efficient strategies for optimization of operating costs

  • Anti crisis practices and know-how
  • Optimization of operating costs vs quality control and meeting the class requirements
  • Optimization of operating costs by increasing own human resources as an alternative to subcontracting
  • Barter rent
  • Automation of business processes
  • Innovative engineering solutions to reduce operating costs

14.00 – 14.30 Lunch
14.30 – 16.00 Part 3. Workshop

  • Marketing strategy. Creative approaches.
  • Choice of advertising channels. The most efficient marketing strategies for B2B sector, price quality ratio.
  • Advertising with no budget: is it possible? Practical solutions.
  • Digital services for tenants

16.00 – 16.30 Coffee break
16.30 – 18.00 Part 4. Expert panel
Ways to increase property revenue:

  • Alternative formats. Building transformation and function change
  • Meeting modern business demands. Additional services and perfect tenant-mix
  • Strategies for non-liquid properties
  • Transformation and function change of projects under construction

 

Contacts:
Registration:
Nikita Kisel
+7 (495) 651-61-05 (ext. 103)
coordinator.msk@proestate.ru

Participation as a speaker:
Olga Goltsova
+7 (495) 651-61-05 (ext. 109)
content@proestate.ru